Forward-thinking companies go beyond treating returns as a necessary evil and embrace them as a critical element of competitive advantage and brand promise.
In the fast-moving sportswear market, one must be nimble to stay ahead of the competition. The increasing popularity of online shopping, accelerated by the COVID-19 pandemic, has brought entirely new challenges to retailers such as athletic and casual wear seller Puma. And the company has recently done some fancy footwork to make sure it stays in an omnichannel marketplace, now and far into the future.
The latest news, analysis, services and systems regarding reverse logistics and its impact on global supply chains. Today’s companies are refurbishing and recycling more goods and managing more product returns than ever before thanks, in part, to the boom in e-commerce. New technologies for reverse fulfillment are transforming the way companies provide customer support - and allowing them to stay ahead of the competition in their industries. As these services continue to evolve, businesses are discovering new ways to increase efficiency and cut costs. Learn how companies are using reverse logistics solutions to power their supply chains.
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